haku: @indexterm ORGANIZATIONAL DECISION MAKING / yhteensä: 246
viite: 234 / 246
| Tekijä: | May, J. P. |
| Otsikko: | Qualitative advertising research: a review of the role of the researcher. |
| Lehti: | Journal of the Market Research Society
1978 : OCT, VOL. 20:4, p. 203-218 |
| Asiasana: | ADVERTISING RESEARCH ORGANIZATIONAL DECISION MAKING |
| Kieli: | eng |
| Tiivistelmä: |
SCIMA