haku: @indexterm hotel management / yhteensä: 248
viite: 212 / 248
| Tekijä: | Wood, S. |
| Otsikko: | Good life The last resort in luxury |
| Lehti: | Business
1988 : OCT, p. 206-209, 211 |
| Asiasana: | HOTEL MANAGEMENT USA HOLIDAYS |
| Kieli: | eng |
| Tiivistelmä: | Review of the Hyatt Regency Waikoloa in Hawaii. 1,244 guest rooms in three towers, two internal transport systems, oriental and Pacific art museum, four swimming pools, lagoon with dolphins, 8 tennis courts, 3 ballrooms, health spa, 7 restaurants and 5 golf courses. Growth in Hyatt's resort business. The importance of promotion in selling the Hawaii resort. Three target groups: Americans, Japanese and Europeans. The example of a fantasy luxury resort. |
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