haku: @indexterm Relationship marketing / yhteensä: 249
viite: 242 / 249
| Tekijä: | Brennan, R. |
| Otsikko: | Buyer/supplier partnering in British industry: the automotive and telecommunications sectors |
| Lehti: | Journal of Marketing Management
1997 : NOV, VOL. 13:8, p. 759-775 |
| Asiasana: | RELATIONSHIP MARKETING CAR INDUSTRY TELECOMMUNICATIONS INDUSTRY UNITED KINGDOM |
| Kieli: | eng |
| Tiivistelmä: |
SCIMA