haku: @author Kumar, A. / yhteensä: 25
viite: 24 / 25
| Tekijä: | Kumar, A. Dillon, W. R. |
| Otsikko: | Some further remarks on measurement-structure interaction and the unidimensionality of constructs. |
| Lehti: | Journal of Marketing Research
1987 : NOV, VOL. 24:4, p. 438-444 |
| Asiasana: | MARKETING RESEARCH |
| Kieli: | eng |
| Tiivistelmä: | the authors address the critisism raised by Anderson, Gerbing, and Hunter. In this context they consider several conceptual issues involved in using covariance structure analysis. |
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