haku: @author Harrigan, K. R. / yhteensä: 25
viite: 5 / 25
Tekijä: | Harrigan, K. R. |
Otsikko: | Strategic alliances and partner assymmetries. |
Lehti: | Management International Review
1988 : VOL. 28, special issue, p. 53-72 |
Asiasana: | STRATEGIC MANAGEMENT SPONSORSHIP VENTURE MANAGEMENT |
Kieli: | eng |
Tiivistelmä: | Strategic alliances bring together partners that may be horizontally- or vertically-related to each other, but need not be related to each other at all. The ventures that they create may be horizontally- or vertically-related to either or both sponsoring firms, or may constitute an unrelated diversification for sponsoring firms. Results suggest that ventures are more successful where partners are related /in products, markets, and/or technologies/ to their ventures or horizontally-related to them than when they are vertically-related or unrelated to their ventures. Ventures last longer between partners of similar cultures, asset sizes and venturing experience levels. |
SCIMA