haku: @indexterm Leisure industry / yhteensä: 259
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Tekijä:Anderson, J.
Kupp, M.
Otsikko:Entrepreneurs on a dance floor
Lehti:Business Strategy Review
2006 : VOL. 17:4, p. 26-31
Asiasana:LEISURE INDUSTRY
entrepreneurship
strategy
Kieli:eng
Tiivistelmä:This article discusses the business side of entertainment legend Madonna. In the analysis part, the terms vision, understanding customer and industry, competences, implementation, and continuous renewal are used.
SCIMA tietueen numero: 266739
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