haku: @indexterm Product design / yhteensä: 279
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| Tekijä: | Sewall, M. A. |
| Otsikko: | Market segmentation based on consumer ratings of proposed product designs. |
| Lehti: | Journal of Marketing Research
1978 : NOV, VOL. 15:4, p. 557-564 |
| Asiasana: | CONSUMER BEHAVIOUR MARKET SEGMENTATION PRODUCT DESIGN |
| Kieli: | eng |
| Tiivistelmä: |
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