haku: @indexterm CHOICE THEORY / yhteensä: 280
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Tekijä:Shanks, D. R.
Tunney, R. J.
McCarthy, J. D.
Otsikko:A Re-Examination of Probability Matching and Rational Choice
Lehti:Journal of Behavioral Decision Making
2002 : JUL, VOL. 15:3, p. 233-250
Asiasana:CHOICE THEORY
LEARNING
PROBABILITY
ANALYTICAL REVIEW
Kieli:eng
Tiivistelmä:In a typical learning task participants are presented with a repeated choice between two response alternatives, one of which has a higher payoff probability than the other. Rational choice theory requires that participants should eventually allocate all their responses to the high-payoff alternative, but previous research has found that people fail to maximize their payoffs. Instead, it is commonly observed that people match their response probabilities to the payoff probabilities. The authors report three experiments on this choice anomaly using a simple probability learning task. The results a supportive of rational choice theory.
SCIMA tietueen numero: 238072
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