haku: @indexterm organizational communication / yhteensä: 295
viite: 38 / 295
Tekijä: | Schreyögg, G. |
Otsikko: | Unternehmenstheater als neuer Ansatz organisatorischer Kommunikation und Veränderung |
Lehti: | Zeitschrift Führung und Organisation
2001 : SEP-OCT, VOL. 70:5, p. 268-275 |
Asiasana: | Organizational communication |
Kieli: | ger |
Tiivistelmä: | Organizational theatre means first of all tailor-made plays staged for a specific organization or a subgroup in an organization. The play dramatizes a specific problem situation faced by the organization in question. Typical problem situations dramatized in organizational theatre plays are: conflicts between two corporate cultures after a merger or communication barriers between middle and lower management. |
SCIMA