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| Tekijä: | Fletcher, D. Hardhill, I. |
| Otsikko: | Value-adding competitive strategies: a comparison of clothing SMEs case studies in France and Great Britain |
| Lehti: | International Small Business Journal
1995 : OCT-DEC, VOL. 14:1, p. 33-52 |
| Asiasana: | FRANCE UNITED KINGDOM CLOTHING INDUSTRY |
| Kieli: | eng |
| Tiivistelmä: | The paper studies entrepreneurial attitudes and strategies in clothing SMEs in the East Midlands region of the UK and Le Choletais in France. It attempts to identify and evaluate how SMEs achieve competitive performance according to the firm's general aims and objectives, vision and strategic awareness. The survey reveals that sub-contracting arrangements are different, resembling partnerships more in France. The French companies attach more importance to new technology, improving management skills and access to market information. |
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