haku: @author Kotter, J. / yhteensä: 3
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| Tekijä: | Kotter, J. |
| Otsikko: | Leading change: why transformation efforts fail |
| Lehti: | Harvard Business Review
1995 : MAR/APR, VOL. 73:2, p. 59-67 |
| Asiasana: | CHANGE COMPETITION RISK |
| Kieli: | eng |
| Tiivistelmä: | The corporate change efforts of the past decade have gone under many banners: total quality management, reenginering, right sizing, and restructuring, to name a few. In almost every case, the basic goal has been to cope with a new, more challenging market environment by changing how business is conducted. In "Leading Change: Why Transformation Efforts Fail," John P. Kotter draws some compelling lessons from the mistakes companies have made trying to implement change. |
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