haku: @author Heydebreck, P. / yhteensä: 3
viite: 2 / 3
| Tekijä: | Gemuenden, H. Ritter, T. Heydebreck, P. |
| Otsikko: | Network configuration and innovation success: an empirical analysis in German high-tech industries |
| Lehti: | International Journal of Research in Marketing
1996 : DEC, VOL. 13:5, p. 449-462 |
| Asiasana: | MARKETING RESEARCH GERMANY |
| Kieli: | eng |
| Tiivistelmä: | Based on the assumption that intensity and structure are the most important dimensions of a firm's technological network, the authors identify seven different types of technology-oriented network configurations. Drawing upon a database of 321 high-tech companies, they show that innovation success is significantly correlated with a firm's technological network. Product and process innovations are shown to demand different types of network configurations. |
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