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| Tekijä: | Mieszkowski, K. |
| Otsikko: | Let your customers lead |
| Lehti: | Fast Company
2000 : APR, 33, p. 210-226 |
| Asiasana: | Customers Electronic commerce Internet |
| Vapaa asiasana: | e-commerce |
| Kieli: | eng |
| Tiivistelmä: | The real opportunity of the internet era, says web strategist David Siegel, is not the "false god" of e-commerce, but the chance to rethink your relationships with your customers. You can figure out which customers are right for you and put them in charge of your company. |
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