haku: @author Barnett, M. / yhteensä: 3
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| Tekijä: | Burn, J. Barnett, M. |
| Otsikko: | Emerging virtual models for global e-commerce - World Wide retailing in the e-grocery business |
| Lehti: | Journal of Global Information Technology Management
2000 : VOL. 3:1, p. 18-32 |
| Asiasana: | Electronic commerce Organizations Internet Retailing Culture Grocery trade Markets Models |
| Vapaa asiasana: | e-commerce e-business WWW |
| Kieli: | eng |
| Tiivistelmä: | This article examines emerging models for world wide retailing, with a special focus on globally expanding electronic grocery retailing. It is argued that 7 models suffice to provide and describe a comprehensive dynamic framework of change. It is suggested that for strategic advantage virtual e-groceries have to align their management models and communication with their virtual culture. |
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