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| Tekijä: | Avlonities, G.J. Karayanni, D.A. |
| Otsikko: | The impaact of Internet use on business-to-business marketing: examples from American and European companies |
| Lehti: | Industrial Marketing Management
2000 : SEP, VOL. 29:5, p. 441-459 |
| Asiasana: | Internet Marketing |
| Vapaa asiasana: | Business-to-business |
| Kieli: | eng |
| Tiivistelmä: | The article documents the role of the Internet in business-to-business maarketing and identify market-oriented activities that are affected by the use intensity of the Internet |
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