haku: @author Belch, G. E. / yhteensä: 3
viite: 2 / 3
| Tekijä: | Belch, G. E. |
| Otsikko: | The effects of television commercial repetition on cognitive response and message acceptance. |
| Lehti: | Journal of Consumer Research
1982 : JUN, VOL. 9:1, p. 56-65 |
| Asiasana: | TELEVISION ADVERTISING CONSUMER ATTITUDES SOCIAL PSYCHOLOGY MASS COMMUNICATION |
| Kieli: | eng |
| Tiivistelmä: |
SCIMA