haku: @author Sobel, M.J. / yhteensä: 3
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| Tekijä: | Paulson Gjerde, K.A. Slotnik, S.A. Sobel, M.J. |
| Otsikko: | New product innovation with multiple features and technology constraints |
| Lehti: | Management Science
2002 : OCT, VOL. 48:10, p. 1268-1284 |
| Asiasana: | Innovation Product development Technology |
| Kieli: | eng |
| Tiivistelmä: | The authors model a firm's decisions about product innovation, focusing on the extent to which features should be improved or changed in the succession of model that comprise a life cycle. They show that the structure of the internal and external environment in which a firm operates suggests when to innovate to the technology frontier. |
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