haku: @author Herker, A. / yhteensä: 3
viite: 3 / 3
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| Tekijä: | Herker, A. |
| Otsikko: | Strategiemoglichkeiten von Transportunternehmen (Strategic choices of transportation firms) |
| Lehti: | Betriebswirt
1989 : VOL. 30:2, p.15-19 |
| Asiasana: | EEC CORPORATE STRATEGY TRANSPORT |
| Kieli: | ger |
| Tiivistelmä: | How the competitive position of German transport firms will change with the unified internal market. The elements of the strategy of a transport firm: its behaviour towards competitors, towards spediteurs and towards customers. How these strategy elements are built into a unified whole. The results of a survey on the measures transport firms deem necessary to enhance their competitivity. |
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