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| Tekijä: | Zheng, Wanhe |
| Otsikko: | Business on a large scale: the trend and strategy of domestic retail trade (original in Chinese) |
| Lehti: | Modernization of Management (c)
1994 : 1, p.44-46 |
| Asiasana: | RETAILING LARGE BUSINESSES CHINA |
| Kieli: | chi |
| Tiivistelmä: | The development of scale of retail industry conforms to the general goal of the establishment of a market economic system. It is favorable to the full display of the overall superiority of retail enterprises. It helps enterprises further strengthen consciousness of competition. Chain-stores business management is a form of business management of scale. It is an optimal form of business management for the development of scale of retail enterprises in China. |
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