haku: @indexterm COMPETITION / yhteensä: 3278
viite: 429 / 3278
| Tekijä: | Spiegel, Y. Yehezkel, Y. |
| Otsikko: | Price and non-price restraints when retailers are vertically differentiated |
| Lehti: | International Journal of Industrial Organization
2003 : SEP, VOL. 21:7, p. 923-947 |
| Asiasana: | Retailing Consumer behaviour Competition |
| Vapaa asiasana: | Vertical restraints Customer restrictions |
| Kieli: | eng |
| Tiivistelmä: | The authors consider an intrabrand competition model with a single manufacturer (M) and two vertically differentiated retailers. They show that when markets cannot be vertically segmented and the cost difference between the retailers is not too large, M will foreclose the low quality retailer. When markets can be vertically segmented, M will impose customer restrictions and assign consumers with low willingness to pay to the low (high) quality retailer. |
SCIMA