haku: @indexterm CEREALS INDUSTRY / yhteensä: 33
viite: 14 / 33
| Tekijä: | Mitchell, V-W. Boustani, P. |
| Otsikko: | Market development using new products and new customers: a role for perceived risk |
| Lehti: | European Journal of Marketing
1993 : VOL. 27:2, p. 17-32 |
| Asiasana: | CONSUMER BEHAVIOUR PRODUCT DEVELOPMENT CEREALS INDUSTRY |
| Kieli: | eng |
| Tiivistelmä: |
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