haku: @indexterm Cereals industry / yhteensä: 33
viite: 33 / 33
« edellinen | seuraava »
| Tekijä: | |
| Otsikko: | Breakfast cereals. |
| Lehti: | Market Research Great Britain
1987 : NOV, VOL. 26, p. 49-56 |
| Asiasana: | CEREALS INDUSTRY FOOD INDUSTRY MARKET RESEARCH UNITED KINGDOM |
| Kieli: | eng |
| Tiivistelmä: | A report is presented about the UK market for breakfast cereals including ready-to-eat cereals and hot products. Total market size is estimated. The effects of the healthy living on the market are outlined. Volume and value sales statistics are presented. The market is segmented and the sectors are described. A table is showing distribution of retail sales by type. Usership and purchasing patterns are discussed. Consumption is analysed by income group. The most important brands and manufacturers are listed, company shares are compared. Advertising and promotion policies are outlined. A future outlook is summarized. |
« edellinen | seuraava »
SCIMA