haku: @indexterm BABY FOODS / yhteensä: 34
viite: 10 / 34
Tekijä: | |
Otsikko: | Market survey 2: baby foods, part 2 |
Lehti: | Retail Business
1994 : OCT, 440, p. 34-46 |
Asiasana: | MARKETING MARKET SURVEYS BABY FOODS |
Kieli: | eng |
Tiivistelmä: | This is the second part of a report on the baby foods market. This part covers manufacturers and brands, distribution, advertising and promotion, prices, packaging and prospects. In 1993, the baby foods market was led by Cow&Gate Butricia, with a share of around 24.7% of sales value, followed by Wyeth (SMA), Farley's, Heinz and Milupa. Combined, the top five manufacturers accounted for around 85% of sales value in the year of 1993. |
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