haku: @indexterm BABY FOODS / yhteensä: 34
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| Tekijä: | |
| Otsikko: | Baby foods. |
| Lehti: | Market Research Great Britain
1987 : FEB, VOL. 26, p. 1-10 |
| Asiasana: | BABY FOODS UNITED KINGDOM MARKET RESEARCH |
| Kieli: | eng |
| Tiivistelmä: | The UK baby foods market is discussed. The effects of medical opinion on the market are described,and changes in consumption patterns are outlined. An estimation is given about the size of the market. Major sectors are milks, meals,rusks and drinks. Changes in the structure of the market are discussed. Usership profiles are analyzed according to age groups,social class and birth incidence. Manufacturers are listed and market shares are presented. Advertising and promotional policies are described. Distribution channels are listed and analyzed. Future sales will be linked with the birth rate. Dietary trends in the adult market can influence the baby market. |
SCIMA