haku: @indexterm TRANSACTIONAL ANALYSIS / yhteensä: 37
viite: 12 / 37
Tekijä: | Lacko, J. M. McKernan, S.-M. Hastak, M. |
Otsikko: | Customer Experience with Rent-to-Own Transactions |
Lehti: | Journal of Public Policy and Marketing
2002 : SPRING, VOL. 21:1, p.126-138 |
Asiasana: | EMPIRICAL RESEARCH CUSTOMERS TRANSACTIONAL ANALYSIS ANALYTICAL REVIEW |
Kieli: | eng |
Tiivistelmä: | The authors examine the characteristics and experiences of rent-to-own customers using a nationwide survey of 532 customers and 11,575 noncustomers. The authors find that most customers have low incomes and education levels, but most have a motor vehicle and some type of credit card or bank account; most customers use rent-to- own transactions to purchase merchandise, not merely as short-term rentals; and most customers are satisfied with the transactions and are treated well if they are late making a payment, though some experience abusive collection practices. The authors discuss the implications of the findings for public policy. |
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