haku: @indexterm DECISION MAKING / yhteensä: 3774
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| Tekijä: | Byun, D.-H. |
| Otsikko: | The AHP approach for selecting an automobile purchase model |
| Lehti: | Information & Management
2001 : APR, VOL. 38:5, p. 289-297 |
| Asiasana: | CARS CONSUMER BEHAVIOUR DECISION MAKING PURCHASING |
| Kieli: | eng |
| Tiivistelmä: | The analytic hierarchy process (AHP) provides a structure on decision-making processes where there are a limited numbers of choices but each has a number of attributes. This paper explores the use of AHP for deciding on car purchase. |
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