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Tekijä:Fillis, I.
Wagner, B.
Otsikko:E-business development: an exploratory investigation of the small firm
Lehti:International Small Business Journal
2005 : DEC, VOL. 23:6, p. 604-634
Asiasana:development
electronic commerce
entrepreneurship
marketing
small and medium-sized enterprises (SMEs)
Kieli:eng
Tiivistelmä:This paper presents a review of the literature and the formulation of a conceptual framework of e-business development based on existing research on e-business and the small company. Macro-level, industry sector, company and managerial factors are examined, together with attitudes towards e-business and the benefits of and the barriers to its development. The research is positioned within a framework that adopts the marketing/entrepreneurship interface paradigm as an aid to understanding how combinations of formal and informal competencies contribute to competitive advantage.
SCIMA tietueen numero: 260397
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