haku: @author Collis, D. / yhteensä: 4
viite: 3 / 4
| Tekijä: | Collis, D. |
| Otsikko: | The Strategic Management of Uncertainty |
| Lehti: | European Management Journal
1992 : JUNE, VOL. 10, p.125-135 |
| Asiasana: | RISK MANAGEMENT CORPORATE STRATEGY INVESTMENT PLANNING |
| Kieli: | eng |
| Tiivistelmä: | A strategic approach to the management of uncertainty is developed which firms can use to achieve a desirable balance of risk and return. The four generic approaches to strategy under uncertainty described here provide a conceptual framework for managing the risk/return tradeoff in an uncertain environment. |
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