haku: @author Iyer, A. V. / yhteensä: 4
viite: 2 / 4
| Tekijä: | Iyer, A. V. Bergen, M. E. |
| Otsikko: | Quick response in manufacturer-retailer channels |
| Lehti: | Management Science
1997 : FEB, VOL. 43:4, p. 559-570 |
| Asiasana: | INVENTORIES SERVICE QUALITY BAYESIAN STATISTICS MANUFACTURING RETAILING |
| Kieli: | eng |
| Tiivistelmä: | This paper examines the impact of a channel view on Quick Response for the fashion apparel industry. The paper shows that manufacturers may not be better off under Quick Response, using formal inventory models that separate the effects of Quick REsponse on each participant in the channel. The use of service level commitments, wholesale price commitments, and volume commitments to make Quick Response Pareto improving, are discussed. The impact of a channel view on the specific actions that have to be taken to implement Quick Response, are illustrated. |
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