haku: @author Shim, S. / yhteensä: 4
viite: 3 / 4
| Tekijä: | Shim, S. Eastlick, M. |
| Otsikko: | The hierarchical influence of personal values on mall shopping attitude and behavior |
| Lehti: | Journal of Retailing
1998 : SPRING, VOL. 74:1, p. 139-160 |
| Asiasana: | SHOPPING ATTITUDES RETAILING |
| Kieli: | eng |
| Tiivistelmä: | The primary objective of this study was to employ a value-attitude-behavior model in order to investigate the role personal values play in the patronage of regional shopping malls. A secondary objective was to examine whether one's ethnic group membership and ethnic identification serve as important factors that influence personal values as well as attitudes and patronage behavior in the context of regional shopping malls. |
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