haku: @author Reuer, J. / yhteensä: 4
viite: 2 / 4
| Tekijä: | Reuer, J. Zollo, M. |
| Otsikko: | Managing governance adaptions in strategic alliances |
| Lehti: | European Management Journal
2000 : APR, VOL. 18:2, p. 164-172 |
| Asiasana: | MANAGEMENT MARKETING SUCCESS |
| Kieli: | eng |
| Tiivistelmä: | One important question confronting firms engaged in a strategic alliance is how to adapt the relationship over time. This article identifies specific governance changes firms make in strategic alliances. Using illustrative data on strategic alliances in the biotechnology industry, the authors consider the frequency of governance adaptations and explore some of the factors affecting parent firms' interventions in their collaborative agreements. |
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