haku: @author Dunfee, T. W. / yhteensä: 4
viite: 3 / 4
| Tekijä: | Bowie, N. E. Dunfee, T. W. |
| Otsikko: | Confronting Morality in Markets |
| Lehti: | Journal of Business Ethics
2002 : JUL II, VOL. 38:4, p. 381-392 |
| Asiasana: | MARKETS ETHICS BUSINESS ETHICS ANALYTICAL REVIEW |
| Kieli: | eng |
| Tiivistelmä: | When an organization is pressured to respond to moral expressions in capital, consumer and labor markets, it faces a dilemma of how to respond. The authors answer the following questions: Should Shell have given in to Greenpeace in deciding how to dispose of the Brent Spar Oil Rig; Should Cracker Barrel give in to pressures to fire homosexual employees. Firms should consider the nature of the moral expressions pressuring them in deciding how to respond. Moral expressions can be divided into three descriptive categories: Benign, Disputed and Problematic. Each carries different implications for corporate action and in some cases will justify corporate resistance to moral expressions by stakeholders. |
SCIMA