haku: @author Wöber, K. W. / yhteensä: 4
viite: 2 / 4
Tekijä:Wöber, K. W.
Otsikko:Information supply in tourism management by marketing decision support systems
Lehti:Tourism Management
2003 : JUN, VOL. 24:3, p. 241-255
Asiasana:Tourism
Information systems
Decision support systems
Kieli:eng
Tiivistelmä:The importance of information and efficient information management is steadily increasing due to the evolution of new technologies and high-capacity storage media but also because growing market dynamics raise information needs. The article provides insights into s successful implementation of a MDSS in tourism.
SCIMA tietueen numero: 246541
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