haku: @author Thompson, D.N. / yhteensä: 4
viite: 2 / 4
| Tekijä: | Thompson, D.N. |
| Otsikko: | Introduction to the special edition on strategy in e-marketing |
| Lehti: | Journal of Business Research
2003 : NOV, VOL. 56:11, Special issue, p. 859 |
| Asiasana: | Marketing Strategy Internet |
| Kieli: | eng |
| Tiivistelmä: | This introductory article presents the contents of this Special issue on strategy in e-marketing. |
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