haku: @freeterm data envelopment analysis / yhteensä: 4
viite: 3 / 4
| Tekijä: | Köksal, C. D. Aksu, A. A. |
| Otsikko: | Efficiency evaluation of A-group travel agencies with data envelopment analysis (DEA): a case study in the Antalya region, Turkey |
| Lehti: | Tourism Management
2007 : VOL. 28:3, p.830-834 |
| Asiasana: | tourism data analysis |
| Vapaa asiasana: | data envelopment analysis |
| Kieli: | eng |
| Tiivistelmä: | This study aims at evaluating the comparative operating efficiency of 24 A-Group Travel Agencies operating internationally in Turkey, using a non-parametric methodology known as the data envelopment analysis (DEA). To evaluate operating efficiency, A-Group Travel Agencies were grouped into 'independently operating' and 'operating under a chain brand'. The results show that there is no operating efficiency difference between the travel agency groups. However, travel agencies and managers who scored low mean efficiency ratings were advised how to improve their rating. |
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