haku: @author Watson, T. J. / yhteensä: 4
viite: 2 / 4
| Tekijä: | Watson, T. J. |
| Otsikko: | The greatest capitalist in history. |
| Lehti: | Fortune
1987 : AUG 31, VOL. 116:5, p. 14-22, 24-25 |
| Asiasana: | COMPANIES COMPANY PERFORMANCE CORPORATE STRATEGY USA |
| Kieli: | eng |
| Tiivistelmä: | Profile of Thomas J.Watson, CEO of IBM, who retired in 1971. How over 15 years he built up IBM and increased the value of its stock. The role of computerization and IBM marketing. Family background, business expansion, job security for IBM staff, corporate culture, training methods, staff open doors policy and move to modern business machines. A separate box illustrates the development of IBM machines. |
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