haku: @journal_id 4094 / yhteensä: 40
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Tekijä:Finger, A.
Kathoefer, G.
Otsikko:The quest for intercultural competence: interdisciplinary collaboration and curricular change in business German
Lehti:Journal of Language for International Business
2005 : VOL. 16:2, p. 78-89
Asiasana:Business communication
International business
Languages
Kieli:eng
Tiivistelmä:This article studies the status of teaching intercultural communication in the U.S. It also presents a comparative (German-American) perspective to illustrate that there are transatlantic differences between the teaching and practise of intercultural communication itself. The writers suggest a new undergraduate curriculum leading to a double degree in Business and German Studies that reflects a practical focus on acquiring intercultural competencies.
SCIMA tietueen numero: 258965
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