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Tekijä:Parasurman, A.
Berry, L. L.
Zeithaml, V. A.
Otsikko:Perceived service quality as a customer-based performance measure (Verbraucherforschung)
Lehti:Human Resource Management
1992 : FALL, VOL. 30:3, p. 335-364
Asiasana:
Vapaa asiasana:KUNDENDIENST, QUALITÄTSPOLITIK,
QUALITÄTSKONTROLLE
Kieli:eng
Tiivistelmä:This study examines organizational barriers to deliver high quality service performance as measured by customer perceptions and expectations. Using an extended service quality model as a conceptual framework, propositions implied by the model and by earlier studies were tested. This required a complex research design involving service companies as well as samples of customers, employees, and managers from each company. Practical implications and an agenda for future research are discussed.
SCIMA tietueen numero: 135551
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