haku: @indexterm EUROPEAN INTEGRATION / yhteensä: 404
viite: 259 / 404
Tekijä: | Goette, E.E. |
Otsikko: | Europe 1992: update for business planners. |
Lehti: | Journal of Business Strategy
1990 : MAR/APR, VOL. 11:2, p. 10-13 |
Asiasana: | ECONOMIC CONDITIONS EUROPEAN INTEGRATION INTERNATIONAL BUSINESS USA |
Kieli: | eng |
Tiivistelmä: | For USA companies looking to expand into Europe, the next few years will be vital for strategic planning. Issues to be considered include identifying market niches, consumer habits, cultural differences, site locations, joint venture partners, and merger and acquisition targets. Assistance is available from economic development corporations in the individual countries of the EC as well as from international consultants. |
SCIMA