haku: @journal_id 1758 / yhteensä: 45
viite: 15 / 45
Tekijä: | Möller, K. Svahn, S: |
Otsikko: | Managing strategic nets : A capability perspective |
Lehti: | Marketing Theory
2003 : JUN, VOL 3:2, p. 209-234 |
Asiasana: | MANAGEMENT NETWORKS STRATEGY |
Kieli: | eng |
Tiivistelmä: | This article considers management of business networks. The authors try to improve the development of emerging theory of network management. Their assumption is that organizations try to form specific strategic nets and influence the management of the net. The authors also create a classification system to these nets. |
SCIMA