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Tekijä: | Alkadi, I. Alkadi, G. Zhu, Z. |
Otsikko: | Growth of international franchising through e-commerce |
Lehti: | Human Systems Management
2004 : VOL. 23:4, p. 269-273 |
Asiasana: | electronic commerce Internet international franchising globalization growth |
Vapaa asiasana: | e-commerce |
Kieli: | eng |
Tiivistelmä: | Electronic commerce (or e-commerce) has grown rapidly since the beginning of the Internet. The rapid development of information technology has brought many business opportunities for companies doing business in a global market. This paper deals with the issues affecting a company's business operations in a global market. |
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