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| Tekijä: | Przbylowicz, E. Faulkner, T. |
| Otsikko: | Kodak applies strategic intent to the management of technology |
| Lehti: | Research Technology Management
1993 : JAN-DEC, VOL. 36:1, p. 31-38 |
| Asiasana: | MANAGEMENT TECHNOLOGY IMPLEMENTATION PHOTOGRAPHY |
| Kieli: | eng |
| Tiivistelmä: | CEOs are looking for ways of providing focus and energy within their organizations to move toward goals expeditiously and competitively. Research and development managers struggle with ways in which technology to meet near-term business goals can be balanced with the longer-term investments necessary to provide sustained competitive advantages in the marketplace. Concepts of strategic intent and vision are ways in which this can be accomplished. The process of achieving a corporate vision is not easy. The Kodak experience is shared for the benefit it can provide others who are in the midst of bringing a vision into practice. |
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