haku: @author Mintzberg, H. / yhteensä: 46
viite: 20 / 46
| Tekijä: | Mintzberg, H. |
| Otsikko: | The fall and rise of strategic planning |
| Lehti: | Harvard Business Review
1994 : JAN-FEB, p. 107-114 |
| Asiasana: | STRATEGIC PLANNING ORGANIZATIONS MANAGEMENT |
| Kieli: | eng |
| Tiivistelmä: | Planners shouldn't create strategies, but they can supply data, help managers think strategically, and program the vision. When strategic planning arrived on the scene in the mid-1960s, corporate leaders embraced it as "the one best way" to devise and implement strategies that would enhance the competitiveness of each business unit. True to the scientific management pioneered by F.Tayler, this one best way involved separating thinking from doing and creating a new function staffed by specialists" strategic planners. |
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