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| Tekijä: | Smith, G. |
| Otsikko: | Can George Fischer fix Kodak? |
| Lehti: | Business Week
1997 : OCT 20, VOL. 3433:863, p. 50-56 |
| Asiasana: | ECONOMICS COMPANIES PHOTOGRAPHY |
| Kieli: | eng |
| Tiivistelmä: | Earlier this year, Kodak Chariman George M. C. Fisher looked unstoppable. The man who gained near mythic stature as CEO of Motorola Inc. wrote in the annual report that 1996 market a "watershed" in his efforts to turn around one of America's most troubled brand names. "The picture at Kodak is clearly changing", and ebullient Fisher told shareholders. Or so it seemed. After a series cutbacks, layoffs, and restructurings going back to the start of the decade. |
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