haku: @indexterm Consumer attitudes / yhteensä: 469
viite: 399 / 469
| Tekijä: | Bettman, J. R. Park, C. W. |
| Otsikko: | Effects of prior knowledge and experience and phase of the choice process on consumer decision processes: a protocol analysis. |
| Lehti: | Journal of Consumer Research
1980 : DEC, VOL. 7:3, p. 234-248 |
| Asiasana: | BRAND LOYALTY CHOICE THEORY CONSUMER ATTITUDES CONSUMER GOODS DECISION MAKING MARKETING INFORMATION |
| Kieli: | eng |
| Tiivistelmä: |
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