haku: @indexterm SALES / yhteensä: 476
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| Tekijä: | Hoefner, K. Tescher, P. M. |
| Otsikko: | Marketing-Ratgeber: Frage 63 Arbeiten Sie mit einer klaren Unternehmens- Vision? |
| Lehti: | Marketing Journal
1990 : FEB/MARCH, VOL. 23:1, p.30-31 |
| Asiasana: | MARKETING SALES |
| Kieli: | ger |
| Tiivistelmä: | It is a problem if the common language is missing, if there are no brilliant new ideas, if the consumers consider your product mistakable for others. If one has not got a clear enterprise-vision in front of him when founding a firm, it can be fatal as far as success is concerned. |
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