haku: @freeterm CHEMISCHE INDUSTRIE, / yhteensä: 5
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Tekijä: | Taylor, S. |
Otsikko: | Business process reengineering. Eastman Chemical strives for better than world class (Unternehmensziel) |
Lehti: | Industrial Engineering
1993 : NOV, VOL. 25:11, p. 28-30, 34 |
Asiasana: | |
Vapaa asiasana: | CHEMISCHE INDUSTRIE, UNTERNEHMENSSTRATEGIE |
Kieli: | eng |
Tiivistelmä: | At Eastman Chemical being world class just is not good enough. The company has set its sights on being the preferred chemical company in the world, a goal that requires a level of operating performance in a class by itself. Eastman embraced business process reengineering (BPR) as a key strategy to give the company a competitive edge. Specific BPR projects are aimed at pricing policies, customer interfaces, order management systems and product development cycles that Eastman believes will make it the world's preferred chemical company. |
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