haku: @author Zotos, Y. / yhteensä: 5
viite: 2 / 5
Tekijä: | Zotos, Y. Ziamou, P. Tsakiridou, E. |
Otsikko: | Marketing organically produced food products in Greece |
Lehti: | Greener Management International
1999 : SPRING, 25, p. 91-104 |
Asiasana: | MARKETING ECOLOGY FOOD GREEN CONSUMERS CONSUMER BEHAVIOUR |
Kieli: | eng |
Tiivistelmä: | This study investigates the demand and supply characteristics of organically produced food products in Greece, by exploring consumers' awareness and intention to purchase organic products, consumers' perceptions and attitudes toward organic products, and reasons that hinder the purchase of organic products. The study also examines the cahin store supermarkets' managers' attitudes toward organic versus conventional products. |
SCIMA