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| Tekijä: | Straub, D. |
| Otsikko: | Toward a Theory-Based Measurement of Culture |
| Lehti: | Journal of Global Information Management
2002 : JAN-MAR, VOL. 10:1, p. 13-23 |
| Asiasana: | CULTURE MEASUREMENT THEORIES |
| Kieli: | eng |
| Tiivistelmä: | In reviewing the history of the conceptualization and measurement of "culture", one quickly realizes that there is wide-ranging and contradictory scholarly opinion about which values, norms, and beliefs should be measured to represent the concept of "culture". The authors explore an alternate theory-based view of culture via social identity theory (SIT), which suggests that each individual is influenced by plethora of cultures and sub-cultures - some ethnic, some national, and some organizational. In IS research, the culture of subjects and respondents is problematic because it is typically an overly simplistic categorization. IS research nearly always assumes that an individual living in a particular place and time belongs to single "culture". |
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