haku: @author Towill, D. R. / yhteensä: 5
viite: 2 / 5
| Tekijä: | Christopher, M. Towill, D. R. |
| Otsikko: | Developing Market Specific Supply Chain Strategies |
| Lehti: | International Journal of Logistics Management
2002 : VOL. 13:1, p. 1-14 |
| Asiasana: | SUPPLY CHAIN MANAGEMENT STRATEGY MARKETS DEVELOPMENT |
| Kieli: | eng |
| Tiivistelmä: | The issues underlying the appropriate matching of pipelines to marketplace needs under conditions of demand volatility and price pressure are examined. The authors describe a scenario where the philosophy of "one size fits all" does not apply to pipeline design, implementation, and control. Research conducted by the authors and others is used to show how appropriate global supply chain strategies can be developed contingent upon market characteristics and which seek simultaneously to achieve higher levels of customer responsiveness at less total cost to the supply chain as a whole. The selection of the right strategy within a supply chain lends itself to a taxonomic approach. |
SCIMA